Building a brand designed to educate, inspire and create conversation.
A line of eco-educational T-shirts empower and inspire kids (and parents) to practice sustainability through simple changes made TODAY. These days, children are starting to save the planet as toddlers, and now there’s a way for eco-conscious youngsters to boast their earth-saving skills – and motivate their peers – with pride. These earth-friendly tees, which are made from high-quality, organic and recyclable materials, stimulate environmental conversations between children and adults in order to shape eco-friendly thoughts and actions.
Project: Rizco Design + Trevor Van Meter (illustrator)
Services: research, business strategy, demographic analysis, brand development, creative direction, design, packaging
Awards: 2009 GD USA Green Packaging Award, 2009 GD USA Design Award, Published in Cresent Hill’s 2009 Green Book of Design, 2009 Gold Jasper Award (JSPRAA) Product Launch, 2009 Gold Jasper Award (JSPRAA) Website Design